Meet Nicky Correa, a visionary entrepreneur and industry disruptor. After building and selling a highly successful, award-winning wealth management firm dedicated to enhancing business structures and elevating profits for entrepreneurs, Nicky forged a new path. Introducing Brand Beat, a venture born from the fusion of analytics and creativity, designed to inject the missing impact into the industry.

Having witnessed the potential of marketing to surpass traditional sales approaches, Nicky is on a mission to redefine industry norms. With a firm belief in the power of data-driven analytics and strategic thinking, Nicky aims to craft compelling brand messages that resonate globally. Embracing the idea that marketing, when wielded effectively, can outperform even the most seasoned sales teams, Nicky Correa stands at the forefront of transforming businesses through the marriage of data, strategy, and creativity.

Meet Maria Pereira, the heartbeat of our business. With over two decades of experience as an Executive Assistant, Maria brings a wealth of knowledge to the table. Throughout her impressive career, she has been the backbone of businesses, lending her expertise to enhance organizational efficiency and streamline processes.

Maria's invaluable contribution extends beyond mere support – she is the driving force behind Brand Beat. As our right-hand woman, Maria's dedication and proficiency play a pivotal role in ensuring the seamless operation of our ventures. With her wealth of experience and commitment to excellence, Maria is an indispensable asset to the success and growth of Brand Beat.

Geoff has a distinguished background in the financial sector and brings an unparalleled level of expertise to our team. His career has been marked by an unwavering commitment to optimizing business processes, driving strategic growth, and leveraging data-driven insights to achieve exceptional results. As both a Senior Account Executive and Marketing Analyst, Geoff combines his client-focused approach with a deep understanding of market trends and analytics to deliver tailored solutions that propel our clients toward success.

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In his role as a Senior Account Executive, Geoff fosters long-term partnerships and leads strategic discussions to elevate operational efficiency and enhance overall visibility. Simultaneously, as a Marketing Analyst, he utilizes his analytical prowess to uncover actionable insights, ensuring that every decision is informed and impactful. Geoff’s dual expertise allows him to bridge the gap between client needs and data-driven strategies, making him an indispensable asset to our team.

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Geoff plays a pivotal role in tracking and optimizing purpose-driven processes for our clients, ensuring their goals are not only met but exceeded. On his off days, you can find Geoff in small mom-and-pop Pho restaurants, devouring giant bowls of noodles and exploring new culinary adventures.

Mike is a software engineer with over 4 years of experience in building software for both startups and big tech corporations. He brings development skills with a variety of frameworks, programming languages, and cloud-based solutions to the table. He loves developing automated solutions for business processes that allow businesses to scale up and help business owners to save their precious time by letting technology do the menial tasks. 

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There’s a saying in the industry: “If you don’t hear any complaints from users, they are not using the software, or your support email is broken.” Software development is notorious for being challenging to predict in terms of completion time, and no software is perfect. Even the most sophisticated and advanced software has flaws. But with the quality of his work and his expertise, Mike helps business owners develop top-notch software that startups can afford, which allows them to use their software savings elsewhere that’ll help their businesses grow. 

Deeply passionate for web development since her early years, Jonna brings not only a wealth of enthusiasm but also a fresh and forward-thinking perspective to the field. Her dedication to continuous learning and creative problem-solving fuels her drive to deliver innovative, user-centered web solutions that push the boundaries of what’s possible.

With specializations in optimizing website performance and crafting intuitive, engaging user interfaces, Jonna thrives on making impactful, user-first designs that elevate the overall web experience. She believes that the success of a web development project goes beyond technical execution. There’s integrating branding, marketing insights, and user experience to create dynamic digital solutions too. In every project, Jonna combines her technical expertise with deep understanding of business goals, ensuring that her solutions are not only user-friendly but also align with the client’s strategic objectives, committing to create web experiences that are not just functional but exceptional in every way.

In a journey that spans a year in data annotation, two months in marketing, and over nine years as a writer, Francesca has cultivated an ability to analyze and weave together complex data, both qualitative and quantitative, into compelling stories. Using the nuances of sales psychology and the layers of industry trends and analytics, she brings a meticulous eye to everything she does. Francesca combines consumer behavior, current social media dynamics, and data to create strategies that not only increase numbers but also allow brands to authentically showcase who they are and what they love.

For her, there is satisfaction to be found in solving the puzzles others might overlook: uncovering causation relationships in data, bridging gaps, and developing strategies that elevate a brand’s voice and presence. With a previously awarded innovative mindset by Telus Digital and few winning journalism pieces, her work is a blend of creativity and precision, combining passion, authenticity, and a thoughtful, data-driven approach. Every strategy is designed with an eye toward detail, making sure that businesses not only reach their numbers but do so in a way that’s true to who they are.

“The secret of getting ahead is getting started.” - Mark Twain

Kurt is a Digital Marketing Practitioner with a 14-year journey from hands-on SEO specialist to a developer of strategic marketing frameworks. A passionate learner with an eye for nuance, Kurt transforms complex digital marketing concepts into streamlined, actionable systems that deliver immediate value while setting the foundation for sustainable growth.

He brings his expertise to clients with an approachable style that makes even the most technical aspects of digital marketing accessible.Kurt's true passion lies in creating cost-efficient processes that start small but scale effectively. He thrives on designing comprehensive digital marketing solutions across search and social media platforms, both organic and paid, that connect businesses with their ideal audiences.

His approach is firmly grounded in the belief that digital marketing must ultimately drive revenue and profitability—not just visibility or engagement. "Digital metrics mean nothing if they don't translate to your bottom line," Kurt often reminds his clients. This results-focused philosophy shapes his collaborative work with businesses, ensuring that every strategy and tactic is designed with clear pathways to measurable financial growth.

Jomar is a seasoned multimedia artist whose passion for visual design is a story of three parts: creativity, strategy, and research. He explores brand history, market trends, and audience behavior to craft visuals that embody a brand’s true essence and vision.

Blending artistic vision with strategic insight, Jomar creates designs that resonate with both brands and their audiences. His meticulous attention to detail ensures that every element is intentional, resulting in polished, high-quality visuals that leave a lasting impact.

Thriving in collaborative and innovative spaces, Jomar values continuous learning and embraces feedback as a tool for growth. His adaptability and commitment to excellence allow him to evolve with the ever-changing design landscape, making him an invaluable creative partner in any endeavor.